Deepfake video fraud:
Nora Fatehi exposed a falsified video of herself endorsing a fashion brand. Earlier, Rashmika Mandanna, Katrina Kaif, Alia Bhatt, Kajol, and Priyanka Chopra became victims of manipulated videos using deepfake technology.
Nora Fatehi exposed a fabricated video of herself where she was seen endorsing a brand. Several celebrities had previously become victims of the deepfake scam.
Following instances involving Rashmika Mandanna, Katrina Kaif, Kajol, Alia Bhatt, and Priyanka Chopra, Nora Fatehi became the latest target of a deepfake video circulating online. The manipulated video showcased the actor promoting a brand that was gaining traction rapidly. Nora took to her Instagram stories, sharing a screenshot of the video and calling attention to its falseness.
Deepfake Exposed: Nora Takes a Stand
In the midst of the escalating deepfake epidemic in India, Nora Fatehi has become one of the recent victims in the ongoing deepfake conflict. The widely circulated clip features the actor endorsing a fashion brand. The video is executed with such precision that discerning its authenticity becomes a challenging task. Every aspect, from Nora’s voice to her body language, has been meticulously replicated in the video.
Addressing the issue, Nora expressed her disbelief on her Instagram stories, stating, “Shocked!!! This is not me (sic).”
Here is the Nora Fatehi original Deepfake viral video and post source from Instagram
Hours later, Delhi Police announced the apprehension of the individual behind the creation of the deepfake video featuring actress Rashmika Mandanna. The arrested suspect, identified as 24-year-old Eemani Naveen from Andhra Pradesh’s Guntur, was taken into custody. The video gained widespread attention on social media in November, leading to calls from various quarters for increased regulations on social media platforms.
Following the viral spread of numerous similar videos, the Central government issued an advisory to social media platforms, emphasizing the legal provisions related to deepfakes and the potential penalties associated with their creation and dissemination.
In December 2023, Union Minister Rajeev Chandrasekhar convened a meeting with social media platforms to assess the strides they had taken in combating misinformation and deepfakes.